July, 26 2011

Lake Placid, Adirondacks USA —The Lake Placid CVB/Regional Office of Sustainable Tourism (ROOST) is pleased to announce the launch of the new destination website for the Lake Champlain Region.

As the accredited Destination Marketing Organization (DMO) responsible for promoting Lake Placid and Essex County to the traveling public, ROOST maintains several destination websites, including lakeplacid.com, whitefaceregion.com, adirondackhub.com and lakechamplainregion.com.

The Lake Champlain Region website redesign was undertaken with the primary goal of making it easier for visitors to plan their trip with simpler, more direct navigation, including quick links to lodging, events, and activities. The new site has a clean look, with a home page that features the new regional logo, a dynamic slide show and a link to news releases that will allow multifaceted promotion of seasonal activity and event highlights.

Unique to this region, the main navigation also features a link to "group tours". This resource was developed specifically for the Lake Champlain region, which lends itself nicely to that market with a number of historic sites, and attractions that can accommodate groups. There is also a main navigation link called "living here", which provides resources for local residents and marketing partners such as local events listings, as well as relocation information.

The new site provides a greater online presence for businesses in the region. Those with photo listings have a full page display that includes a large featured image and up to 4 additional images that open in a slide show format, a description, a map and a downloadable PDF of their brochure, if provided.

The site was developed on an open source, collaborative platform, so features and applications can be added as necessary. "The real change is on the back end - the flexible content management system allows us to easily generate fresh content on the site, a must-do to ensure search engine optimization," said Carol Joannette, ROOST executive vice president. "Plus, the entire site integrates social networking mechanisms, allowing our visitors to easily share content about our destination with their friends on Facebook, Twitter, LinkedIn, StumbleUpon and other popular services."

The site serves as a valuable marketing tool that will facilitate increased leads generation through newsletter and contest sign-ups. "These leads allow us to maintain a conversation with interested visitors via promotional emails that provide updates about events and experiences available in the lake champlain region," added Joannette.

Site content continues to be fine-tuned, and regional residents and visitors are encouraged to explore its pages, and to submit photos of the region for display. Businesses in the region should contact Suzanne Maye, Lake Champlain Region marketing coordinator at 518.597.4649 or suzanne@lakechamplainregion.com with any questions.

###

The Lake Placid CVB / Regional Office of Sustainable Tourism is the accredited destination marketing organization responsible for promoting the Schroon Lake, Lake Champlain, Whiteface, Saranac Lake and Lake Placid regions to the traveling public via traditional advertising, communications, and by harnessing the power of electronic media. They operate a main office in Lake Placid and one in Crown Point. www.lakeplacidcvb.com

CONTACT:
Kimberly Rielly, director of communications
Lake Placid CVB/Regional Office of Sustainable Tourism
kim@lakeplacid.com

Packages and Promotions

Valid Feb. 8

- Feb. 7

Valid Feb. 8

- Feb. 7

Rustic Romance Getaway Package

Whiteface Lodge Resort & Spa

Valid Jan. 11

- Jan. 11

Valid Jan. 11

- Jan. 11

The Adirondack Elopement

Mirror Lake Inn Resort and Spa

The ultimate, intimate "I do" experience.

Valid Feb. 6

- Feb. 29

Valid Feb. 6

- Feb. 29

Ampersand Bay Resort Sweetheart Package

Ampersand Bay Resort

Dinner for 2 at the Sunset Bistro ($150 value) Chocolate Covered Strawberries and a Bottle of Champagne in the room on arrival. 1pm late check out.

Valid Apr. 6

- Apr. 6

Valid Feb. 21

- Apr. 6

Solar Eclipse Storytime

The Bookstore Plus

Come learn about a solar eclipse and make cereal box viewers with us!

Valid Mar. 29

- Apr. 4

Valid Mar. 5

- Apr. 4

Winter Clearance at Whiteface!

Whiteface Mountain Ski Resort

40% off Select Items!

Valid Jan. 11

- Apr. 30

Valid Jan. 11

- Jan. 11

Ski with Olympic Medalist Andrew Weibrecht

Mirror Lake Inn Resort and Spa

Ever dreamed of spending time on the slopes with an Olympic athlete? Well, now you can!

Valid Mar. 22

- Mar. 24

Valid Jan. 8

- Mar. 24

Girls Getaway Weekend

Mirror Lake Inn Resort and Spa

$75 Resort Credit per room per NIGHT to pamper the Girls!

Valid Feb. 8

- Feb. 7

Valid Feb. 8

- Feb. 7

Stay More, Play More

Whiteface Lodge Resort & Spa

Valid Jan. 11

- May. 1

Valid Jan. 11

- Jan. 11

Nordic Ski With Olympic Medalist Andrea Henkel Burke

Mirror Lake Inn Resort and Spa

Stay and Nordic Ski with an Olympic Gold Medal Recipient!

Valid May. 3

- May. 5

Valid Feb. 20

- May. 1

Immersion into Tantra Yoga

Cambria Lake Placid - Lakeside Resort

Nourish your body and mind by indulging in a weekend of growth with Todd Norian, founder of Ashaya Yoga.

Valid Jan. 8

- Jun. 27

Valid Jan. 8

- Jun. 27

100th Anniversary Package

Mirror Lake Inn Resort and Spa

100 years at the Inn gets you $100 Resort Credit PER DAY!

Valid Jan. 11

- Jun. 15

Valid Jan. 11

- Jun. 15

Stay 2 Midweek Nights and Receive a 3rd Round of Golf with Cart FREE!

Crowne Plaza Lake Placid

Stay 2 Midweek Nights and Receive a 3rd Round of Golf with Cart FREE! *Rates are per person, per night based on double occupancy in a standard room. Available Sunday-Thursday, Opening Day-mid June. Tax not included. Subject to availability. US $

Valid Apr. 5

- Apr. 11

Valid Mar. 5

- Apr. 11

Winter Clearance - Helmets, Goggles and Poles!

Whiteface Mountain Ski Resort

40% off Helmets, Goggles and Poles!

Valid Jan. 9

- Dec. 31

Valid Jan. 9

- Dec. 31

Babymoon

Mirror Lake Inn Resort and Spa

Celebrate your growing family with $75 nightly resort credit!

Valid Apr. 12

- May. 1

Valid Mar. 5

- May. 1

Winter Clearance - 40% OFF!

Whiteface Mountain Ski Resort

40% Off Winter Merchandise

Valid Jan. 12

- Jan. 12

Valid Jan. 12

- Jan. 12

Supper & Stay

Stagecoach Inn

Enhance your stay at The Lake Placid Stagecoach Inn with an exceptional 3-course meal.

Valid Jan. 9

- Dec. 31

Valid Jan. 9

- Dec. 31

Couples Getaway

Mirror Lake Inn Resort and Spa

Escape with your loved one to a truly romantic experience - sparkling wine and chocolate-covered strawberries overlooking spectacular views of Mirror Lake and the Adirondack High Peaks is just the beginning...

Valid Feb. 16

- May. 30

Valid Feb. 16

- May. 30

Stay and Sip

Eastwind Lake Placid

Unwind in comfort with a luxurious hotel stay while enjoying the added delight of two complimentary cocktails.

Valid Jan. 11

- Jan. 11

Valid Jan. 11

- Jan. 11

Spa Experience

Placid Bay Hotel

Enjoy an in-room spa experience for two with your stay. What better way to connect and relax with your partner after a long day on the mountain!

Valid Jan. 11

- Jan. 11

Valid Jan. 11

- Jan. 11

Romance Package

Town House Lodge by the Lake

Package Details Surprise your significant other with a romantic evening waiting for you on the day of your arrival!

Valid May. 1

- Apr. 30

Valid Jan. 1

- Apr. 30

Stay & Save

The Devlin

Book a 3-night stay with The Devlin and get 10% off your visit.

Valid Jan. 11

- Jan. 11

Valid Jan. 11

- Jan. 11

Romance Package

Placid Bay Hotel

Surprise your significant other with a romantic Getaway!  Includes roses, wine glasses, and chocolates upon arrival.

Valid May. 1

- Jun. 16

Valid Feb. 20

- Jun. 15

Pre-Season Golf Package

Cambria Lake Placid - Lakeside Resort

Pre-Season Golf from May 1- June 16. Stay two nights at the Cambria Hotel Lake Placid and play two rounds of unlimited golf and a cart at the Van Kleek-designed Award-winning championship course at Whiteface Club & Resort.

Valid Jan. 5

- Jan. 5

Valid Jan. 5

- Jan. 5

Stay More, Play More

High Peaks Resort

Stay for FREE!

Valid Jan. 11

- Jan. 11

Valid Jan. 11

- Jan. 11

Woof and Wander

Bluebird Lake Placid

Your pooch will be as comfortable as their owners with our pet friendly package!

Valid Mar. 26

- Apr. 8

Valid Mar. 26

- Apr. 8

Solar Eclipse Lunch To Go

Green Goddess Natural Market & Catering

Get your eclipse provisions to go from Green Goddess Market & Cafe for just $14.99!

Valid Feb. 8

- Feb. 7

Valid Feb. 8

- Feb. 7

Spa Escape

Whiteface Lodge Resort & Spa

Our Spa Escape package is ideal for couples or friends traveling together.

Valid Jan. 11

- Mar. 31

Valid Jan. 11

- Mar. 31

Celebrate 2024 with 24% OFF!

Grand Adirondack Hotel

Winter adventure and snow-kissed peaks beckon! Celebrate 2024 with a 24% discount on stays Sunday-Thursday through March. Rate is 24 percent off our Retail rates. Rate is fully prepaid and non-refundable. Available select weekdays through March 2024...

Valid Jan. 11

- Jan. 11

Valid Jan. 11

- Jan. 11

Spa Experience

Town House Lodge by the Lake

What better way to connect and relax with your partner after a long day on the mountain than to enjoy an in-room spa experience for two?

Valid Apr. 8

- Apr. 8

Valid Feb. 29

- Apr. 8

Solar Eclipse Viewing Party!

Moose Lodge Boathouse Restaurant

Specialty cocktails featuring Angel's Envy whiskey, delicious buffet offerings, live music and a prime viewing spot to experience totality.

Valid Jan. 11

- Jan. 11

Valid Jan. 11

- Jan. 11

Play and Stay Package

Crowne Plaza Lake Placid

Includes stay at Crowne Plaza Hotel with Golf at our Lake Placid Club Courses

Valid Jan. 11

- Jan. 11

Valid Jan. 11

- Jan. 11

Adirondack Guides

Mirror Lake Inn Resort and Spa

Get the most out of your stay - Guide Services Available!

Valid Feb. 11

- Jun. 30

Valid Feb. 11

- Jun. 30

Stay 3 nights save 20%

Cambria Lake Placid - Lakeside Resort

Book a 3-night stay and save 20%

Valid Jan. 11

- Mar. 23

Valid Jan. 11

- Mar. 23

Savor & Stay

Lake Placid Lodge

Enjoy breakfast and dinner at one of our five star restaurants. Packaged with your stay!

Valid Jan. 11

- Jan. 11

Valid Jan. 11

- Jan. 11

Golf & Stay Package

Crowne Plaza Lake Placid

Starting at: $119.00 * Weekend & Summer packages available at higher rates

Valid Jan. 11

- Jan. 11

Valid Jan. 11

- Jan. 11

4th Night Free!

Lake Placid Lodge

Enjoy a night on us! 4th night free when you stay 3.

Valid Apr. 5

- Apr. 10

Valid Feb. 23

- Apr. 10

Total Eclipse of the Park IPA

Lake Placid Pub & Brewery

Get your hands on some Out-of-this-World beer before its gone!

Valid Apr. 6

- Apr. 9

Valid Jan. 8

- Apr. 9

2024 Eclipse at the Mirror Lake Inn

Mirror Lake Inn Resort and Spa

Join us for a once in a lifetime opportunity to view solar eclipse with luxurious accommodations, breakfast at 'The View' Restaurant, Eclipse Viewing Glasses & $50 resort credit per room per night.

Valid Jan. 8

- Jan. 8

Valid Jan. 8

- Jan. 8

Adirondack a la Carte

High Peaks Resort

Complete your Adirondack Vacation with a $150 dining credit to Dancing Bears!

Valid Jan. 11

- Jan. 11

Valid Jan. 11

- Jan. 11

MILITARY AND FIRST RESPONDER OFFER

Bluebird Lake Placid

10% off our Best Available Rate for all active as well as retired military personnel, and first responders on leisure stays.

Load More