Best Photo Fetches a Lake Placid Getaway for Two

LACID, NY -- September, 2009 -- Are you a fan of Lake Placid? Triple dog dare ya to share it with your friends! To launch its new presence on Facebook, tourism officials for upstate New York's Lake Placid region have chosen a "Triple Dog Dare Ya" theme that extends to its first-ever promotion on this social networking site: a photo challenge inviting fans to submit their best Adirondack adventure images to win a Vertical Drop Getaway. The prize trip includes two nights' lodging for two at Lake Placid's Golden Arrow Lakeside Resort and three days ski/board passes for the East Coast's greatest vertical drop - Whiteface Mountain. Sponsored by the Lake Placid/Essex County Visitors Bureau, the competition ends at 12:01 p.m. EST on November 30, 2009. A first round of judging will take place on December 7, followed by a public voting period from December 8 through January 15. The winning entry will be announced on January 17, 2010. Entrants must be at least 18 years of age. To view Lake Placid on Facebook, click HERE.

Lake Placid's Facebook page is intended to engage the destination's fan base in an online conversation about its many attributes, from extreme outdoor recreation to "extreme" relaxation - and to do so with a touch of humor. "We've applied this 'dare' approach to the full range of activities that can be experienced in our corner of the Adirondacks," said James McKenna, president/CEO, Lake Placid/Essex County Visitors Bureau. "That includes everything from the thrill of downhill skiing and mountain biking to relaxing endeavors such as attending a world-class orchestra concert or enjoying a spa treatment."

Photo albums and videos, posted on the Lake Placid Facebook page by the visitors bureau and fans, introduce newcomers to the beauty of Lake Placid and its many recreational appeals. The page also provides a forum for discussions on topics pertinent to Lake Placid tourism, as well as links to a variety of community partners.

Lake Placid is less than five hours by car from New York City and other major cities in the region, making it an ideal destination for Northeast travelers. Its myriad appeals range from outdoor adventures in the Adirondacks to performances at the Lake Placid Center for the Arts to the quaint, small-town atmosphere of historic Main Street, lined with restaurants, shops, hotels and other attractions. A two-time host of the Olympic Winter Games, Lake Placid is tucked beneath the Adirondack region's high peaks, including the renowned ski slopes of Whiteface Mountain and the state's tallest peak, Mount Marcy. For more information, visit or call 1-800-44-PLACID (1-800-447-5224).